BLOGS & THOUGHTS

Developing minds, shaping perspectives

20 Sep

Why : Data Storytelling is Essentials? – #KREATALKS


In this digital era, Data storytelling is a skill that must be possessed by workers. Some companies are now starting to look for human resources who have data capabilities to filter and process the data they get. What is Data Storytelling So, data-storytelling is the process of building a story that is easy to understand […]

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20 Sep

Understand your Customers Using the Value Proposition Canvas – #KREATALKS


The Value Proposition Canvas was initially developed by Dr Alexander Osterwalder as a framework to ensure that there is a fit between the product and market. It is a detailed look at the relationship between two parts of the Osterwalder’s broader Business Model Canvas; customer segments and value propositions. The Value Proposition Canvas can be […]

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17 Sep

Marketing & Sales Funnel: Definition – #KREATALKS


Refers to the process through which a company finds, qualifies, and sells its products to buyers. At the beginning, many potential prospects were detected, but only a small number made purchases like a funnel that narrowed downwards. The things that influence it generally come from the buyer persona and the type of product or service […]

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